WORK
ABOUT

YOUKI

2023

BRANDING

A white letter O on a red background
a white take-out box with "NASUHIKARI YOUKI" in bold red letters and a text above explaining the brand's philosophy on the visual appeal of packaging.
two white beer cans with a red circle logo, one standing and one lying down, labeled "YEBISU BEER" indicating it's a Japanese beer made in 2022 with a 6% ABV.
A gray four-pack carrier with white and red text, prominently featuring the words "KOSHIHIKARI YOUKI" on one side, along with a message about the brand's commitment to sharing Japanese culinary culture.
A smartphone resting on a surface at an angle, displaying a white screen with a red circle logo and the text "THIS IS YOUKI" along with additional information about a food order service.
Two clear, flat water bottles with red caps and labels, one standing and one lying down, both featuring the words "WASABI YOUKI" in red typography.
A person is seen from behind wearing a white sweatshirt with a red circle logo and the text "YOUKI" beneath it, as well as the phrases "MADE IN JAPAN" and "2022" on the back right shoulder.
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